Sometimes a brand needs a little untamed energy to stand out, and that’s exactly what we aimed for when Matt Wyld approached us. Matt discovered us on LinkedIn and reached out to revamp his business branding for Wyld Web Development. As a web developer, Matt wanted a logo that would feel modern, sharp, and reflective of his expertise. After being disappointed with previous designs, he was ready for something fresh, professional, and with a unique twist.
The challenge was to capture the essence of “Wyld” in a way that not only made his brand memorable but also subtly tied it to his web development services.
Our brainstorming sessions led us to a fun idea: combining the wild, untamed imagery suggested by Matt’s name with a nod to his technical background. We explored several concepts by playing with animals, coding symbols, and sleek text-based designs, but it wasn’t long before inspiration struck. Why not merge the two worlds into one?
The final design brought together a stylized wild animal, representing the “Wyld” in his name, with his business title displayed in HTML coding language. This clever combination gave the logo a dual purpose: it reflected his creativity and love for tech, while also making his brand instantly recognisable and relevant to his industry.
Matt loved the final design, which was clean, modern, and packed with personality. It captured everything he wanted in a logo: professionalism, a touch of playfulness, and a design that felt uniquely his.
